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LIGHT IT UP

CRAFTING A PRODUCT BROCHURE FOR HIGH TECHNOLOGY LIGHTING
  • high technology logo

    Client

     

    High Technology Lighting is a supplier of professional lighting solutions for a variety of indoor and outdoor applications, including, retail, office and industrial, alongside others.

    The rights to High Technology Lighting's product range, name and website were purchased by Contrac Lighting.

  • Project

     

    • Create a product brochure that showcases High Technology Lighting's solutions across a broad range of industries

    •Develop pagination, creative designs and page concepts

    • Write creative content that tells the story of High Technology Lighting's products

    • Source and position images and copy

    • Ensure brand integrity was maintained

    • Organise high-quality printing

    htl features image
  • HTL slideshow

    Result

     

    • Created a 125-page extensive product brochure

    • Unique design finish included an introductory page printed on tracing paper

    • Product and case study images included throughout for a greater user experience

    • Completed in time to be distributed at the lighting industry's largest European exhibition - LuxLive

    • Positive review provided by both High Technology Lighting and the company's customers

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